Which of the following methods of getting the receiver to take action would NOT be taken seriously by a receiver of a persuasive message?
a. A coupon for a free lunch at Lyla Rae's for completing a customer survey
b. An offer for one month's free cleaning if you sign a one-year contract with the office cleaning service
c. A testimonial claiming you could earn in excess of $50,000 a month with no investment
d. Entry into a drawing for a five-night trip to Las Vegas with all expenses paid
Answer: C
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